Dan Sullivan is the world’s foremost expert on entrepreneurship in action. Many of the world’s top-performing business owners regard Dan Sullivan as the person to teach you how to be a better entrepreneur. “The problem is never the problem,” says Dan. “The problem is that you don’t even know how to think about the problem.”
Since 1974, he’s been giving entrepreneurs a context for thinking about their challenges and opportunities, identifying the next step to take, then taking that step with confidence.
He’s passionate about doing this work because he believes entrepreneurs are the engine that drives all human progress in the modern world. Dan defines an entrepreneur as someone who is free to work when they want, free to work with whom they want, and free to earn an income that’s based entirely on their results.
He sees his central purpose as a coach in helping people become “unmanipulated” – liberated from external forces like industry constraints, economics, and politics, as well as internal forces, like their thinking, their habits, their past-based assumptions, and the messes in their lives.